Sunday, July 22, 2012

Cupping of the new Rwanda, Columbia, and Costa Rica Coffees

Coffee professionals cup (taste) coffee in order to find out whether the new or old coffee is worth buying again or at all. We're looking for the good, the bad, and the ugly. When you cup coffee in the traditional way,   you taste the coffee in its completely naked state. Here's a video of what happens during a Chazzano Coffee Cupping Party.



We have three new coffees: Columbia Medellin Excelso, Rwanda FTO, and Costa Rica SHB
Here are my notes for each of the new coffees:

Columbia Medellin Excelso

I rarely buy Columbian coffees because although the name is synonymous with coffee growing, It's difficult to find quality coffees from Columbia. However, one of my coffee importers has high quality coffee and I decided to take a chance on the coffee. First, let's discuss the name. Medellin is the second largest city in Columbia with a great climate for coffee. Excelso is merely a designation for the screen size of the beans. I chuckle when I see Columbia Supremo that is old, stale, and badly roasted. I'm sure that many people read "Supremo" as the supreme and expect it to be supreme coffee. Supremo just means that the coffee beans are larger than most.

Here are the cupping notes:

This coffee is milky, smooth, with fruity papaya-like notes. The fragrance is sweet and flowery, but the aroma in winey and complex. Their is a buttery mouthfeel that arrives when the coffee has cooled down.
Fragrance (unbrewed coffee): 4
Aroma (brewed coffee): 3
Body/Mouthfeel: 5
Acidity (brightness-how it dances on your tongue): 4
Complexity: 3
Depth: 2
Sweetness: 5
Balance: 5

Total Score: 91

The smooth, milky, and buttery notes create a normal coffee tasting experience.
When the coffee cools down you'll experience scotch-like notes with a gritty mouthfeel.

Drinking for the Cycle notes: #FIVEPT
Great as a French Press and Iced.
A private cupping session

Rwanda FTO

We just finished 2 lots of the 2011 Rwanda Cup of Excellence coffees. This coffee is not a COE coffee, but it will make you smile. When you first sip the coffee, the flavor bypasses the front of your palate and it hits you on the back of your throat with luscious high quality cocoa notes. The fragrance is filled with fruit juice and vanilla and the aroma is winey and complex. There is tremendous brightness that mellow when it cools. There is a complexity to this coffee that I will not understand during the first cupping. This coffee will remind you of those high cacoa content bars of chocolate that force you to snap it next your ears and rub it with your thumb.


Fragrance: 5
Aroma: 4
Body/Mouthfeel: 4
Acidity: 5
Complexity:5
Depth: 5
Sweetness:5
Balance: 4

Total Score: 97

Drinking for the Cycle notes: #FIVEPT
French Press: intense dark chocolate notes
Vaccum Syphon: milder notes of chocolate and cinnamon

Crazy amount of violent sniffing and slurping just happened here.


Costa Rica SHB (Semi-hard bean)


I haven't had a Costa Rican coffee that I didn't like...so far. This one is milky with hot chocolate and cinnamon notes. The fragrance has interesting beef stock or beef stroganoff notes and the aroma morphs into straw, hay, and turmeric. It's possible that  the light roast needed for the cupping, brought out its vegetable like notes in the cupping. Cupping coffee is crucial for the coffee roaster or coffee buyer because it unveils all of the coffee's potential notes. In real life situations, the flavor profile will change profoundly depending on the grind used, brewing temperature, duration the coffee and water intermingle, and brew method. I probably should roast this coffee darker to a Vienna Roast, but that will mask many of the notes that I tasted during the cupping.

Fragrance: 3
Aroma: 3
Body/Mouthfeel: 4
Acidity: 4
Complexity:4
Depth: 3
Sweetness:5
Balance: 5


Total Score: 91

Drinking for the Cycle notes: #FIVEPT
French Press: Sweet papaya fruitiness.
Iced: Sweet fruit notes. Tastes like we've sweetened it. (You know that we wouldn't/ couldn't)



Sunday, July 1, 2012

Drinking for the Cycle

I'm not a big baseball fan. Truly, I am only interested in the hometown team because it's good for the local economy and for the self esteem of the particular town. If the hometown team is considered the underdog, even better. In addition, everything that I've learned about sports was learned from video games. Really. One of the most impressive feats in baseball is hitting for the cycle. It's when a hitter hits a single, double, triple, and home run in the same game. If they hit them in order, it's called a natural cycle. Regardless, it's an amazing achievement. While I was drinking a 4-cup French Press of Ethiopia Sidamo over a 3 hour period, I began to daydream about drinking for the cycle. 


You may know that we roast and sell 40 different single origin coffees. But did you know that we taste every coffee as a French press,  Iced, Vacuum syphon, Espresso, Pour-over. and Turkish? We also let it cool, sometimes accidentally, to see how it fares as cold coffee. During wintertime, how many cups of coffee were undrinkable after a few hours? The mark of a great coffee is when it improves after a few hours or morphs into a completely different flavor profile. I decided to coin drinking for the cycle or as I'm calling it-FIVEPT i.e. French Press, Iced, Vacuum Syphon, Espresso, Pour-over, and Turkish). 



For example, Sumatra Mandheling as a French Press is earthy, bold, chocolaty, with a syrupy mouthfeel, and floral notes of lavender and jasmine.
As an Iced Coffee, I have nothing nice to say about it.
The Vacuum Syphon of the Sumatra is fantastic. Syrupy and smooth notes of flowers and chocolate with no gritty mouthfeel.
Again, as an Espresso, I have nothing nice to say about it.
It is a tremendous pour-over with a boldness that grabs your palate; the chocolate reverberates across your tongue.

My next blog posts will include coffee tasting of different coffees Drinking for the Cycle. If you have some extra time this week, come by and say, "Hey, Frank, I'd like to drink for the cycle." That's 5 plus Turkish (FIVEPT) for $22/person. Plan on staying for 45 minutes.

Monday, May 28, 2012

Small Business, Big Life

One of my favorite books is titled, "Small Business, Big Life: Five Steps to Creating a Good Life with your Small Business." The basic teaching is that no one should ever start a small business in order to grow it into a big business. If you do, you're missing the point of starting your own business. You definitely don't want to buy yourself a job with longer hours and less pay. You should grow your business in a way that creates a huge life of leisure for you and your family. I have a dream of vacationing in Jerusalem every summer for four weeks. In fact, if I'm roasting coffee for 10 hours each day for 5 years, I'm a dope and a terrible businessman. In addition, I will also be a terrible father and husband. I am writing this post at 1:00a.m. on a Tuesday morning as I roast coffee. I speak from the experience of having a wonderful growing business about which I am passionate. However, I dream of a bigger life with the growth of Chazzano Coffee.

We didn't go strawberry picking, but this weekend was better.

I remembered this great book during one of the most wonderful weekends of recent memory. Many of you already know that I am an observant Jew. From Friday evening to Saturday evening, Chazzano Coffee Roasters shuts down.  There is no commerce, no use of money, no deliveries, no coffee roasting. My employees, according to Jewish Law (which I follow), may not do something for Chazzano Coffee that I am not allowed to do. If I'm not allowed to drive on the Sabbath, neither are my employees allowed to drive on the Sabbath for the company. An unique opportunity came about this Memorial Day Weekend 2012. The Sabbath was followed by two days of one of the biggest Jewish Holidays, Shavuot. Therefore, there were three straight days of spending time with my family. I was forced to spend time with my family for three full days.

As observant Jews who do not drive on the Sabbath or holidays, we are isolated synagogue-wise, because the nearest synagogue is 2.5 miles away. However, our favorite synagogue, Congregation Beth Shalom, is over 5 miles away. Do we drive and break Jewish law (for us) but join with our favorite Jewish community? On Friday evening, we had a candid discussion as a family: Should we drive to synagogue because of the distance? In the end, we decided yes and we went to sleep. It would have been the first time, ever, that we drove to synagogue.  But what is worse, staying home and not praying with your community or driving and being part of the community?

In the end, we walked. We walked 5 miles each way...for three days. On Saturday, Sunday, and Monday morning, the three kids, Lisa, and I walked a total of at least 30 miles. It will be one of our best memories. We were living the Big Life. We walked, complained, we talked, we complained. We told jokes, dreamed about building Chazzano Tower in that empty lot on Woodward Avenue. Every couple of miles, someone began to complain, and then cry. But we continued on each day because we did something that we didn't know that we could. Each morning, we woke up, ate a hearty breakfast, got dressed, and walked 5 miles to synagogue. We discussed our dreams, both awake and asleep. We ran, we ran after each other, we splashed water over our heads. We passed many Chazzano customers in the streets. We walked 1.5 miles up 9 mile rd., at least two miles up Woodward Avenue, and the remainder down Lincoln to the synagogue. We're healthier, happier, and a healthier family because of our 30 miles of walking. Small business, big life? Check. The Lanzkron-Tamarazo family enjoyed the Big Life, at least for the weekend. How do we keep the party going?


Tuesday, May 15, 2012

Chazzano Kickstarter Project


Chazzano Coffee was born in Cranford, New Jersey in 2002.  My love for coffee, however, was born well before. There was something about coffee that captured my senses…and my imagination. Yet, most of the coffee I could find left me…without the proper melody. So, while my kids played in the yard and my wife rolled her eyes, I began my journey to create the perfect cup of coffee.
Soon, I began to fill my neighborhood with the sweet aroma of fresh, home-roasted coffee. I was happy…and so were the neighbors. Our friends and neighbors enjoyed my coffee as we gathered, talked and played games. They came in as acquaintances, neighbors, even strangers…but they always left as friends. 

In 2007, we moved to Michigan. In October 2009, Chazzano Coffee Roasters and Cafe opened in Ferndale. Michigan. From the beginning, we knew that Chazzano was about more than just great coffee.  Chazzano has become a meeting place...not just a place to meet your friends, but a place to meet new friends.  The beauty of an incredible cup of coffee is shared by people from all walks of life and, through the coffee, connections are made. 
What makes our coffee so spectacular is the freshness.  Two and a half weeks after the date it is roasted, we donate our coffee to homeless shelters and community organizations.  Our coffee grounds go to local community gardens that help the residents of Detroit.


Over the last two and a half years, Chazzano has grown rapidly.  In addition to our retail customers, we have gone from just 3 wholesale accounts in 2009 to over 110 today.  Restaurants, specialty stores and offices are now serving our coffee. Their customers and clients appreciate that the coffee that they drink is as special as the food that they have enjoyed.  We ship our coffee to customers all over the United States.
With your help, Chazzano can continue to grow.  We plan to use this money to buy green, unroasted coffee beans from around the world. We buy our coffee in 132-150 pound bags from farms in countries like Ethiopia, Mexico, Nicaragua and Sumatra.  All of our beans are fair trade and organic.  Often, our beans come from small farms that, through our purchases, are able to keep their businesses growing.  One of the lots we bought last year was from a cooperative run solely by women-Nicaragua Las Nubes.  Being able to help small farmers is one of the great joys of being a specialty coffee roaster.  


Thank you,
Frank

Chazzano Coffee Kickstarter Project

Sunday, May 13, 2012

To Blend, or Not to Blend, That is the Question

If Chazzano Coffee roasts over 30 different single origin coffees every day, why create blends? 

We're running out of coffee, let's try to look like geniuses: The main reason for creating blends is that we are always selling out of our most popular coffees while we wait for the next 2000lb. shipment of beans. We then scramble to find a suitable blend that is well balanced and similar to the missing single origin coffee. There are many wonderful examples of blends developed under duress: Tres Arias Blend, Domani Blend, Frank's Blend #2, Frank's Blend #3, Frank's Blend #4, (we don't talk about Frank's Blend #1...), Lecca Lecca Limone, Lisa Lisa, Mighty Mint Blend.

Crazy Curiosity: The biggest reason is we are insatiably curious. We love coming up with new blends that have a completely different flavor profile. Our newest blend, the Domani Blend, was invented because we had a few minutes in between busy times to treat the cafe like a Coffee Lab. Some wonderful examples of keeping ourselves out of trouble: Jen's Blend, Winter Blend, Klaire Bear's Tropical Summer Blend, Rob's Espresso Blend, Theresa's Blend, Rachel's Wedding Blend, The Lunch Cafe Blend, the original Chazzano Espresso Blend.

My Wife has a Bad Husband: Another reason for creating a new blend is that my wife and I (and our children) used to live in Farmington Hills.  I spent all day at the cafe drinking coffee and would always forget to bring home fresh roasted coffee. Therefore, my wife would suffer with 3-4 week old coffee. In order to make it a bit palatable, she would blend different coffees and thankfully, remember what she blended. In this way, Creamy Dreamy and P-Jam were created.

Happy Accidents: Finally, the last reason for creating a new blend is what I call, the happy accident. With the happy accident, I forget that there are beans already ready in the hopper and then I drop in another unrelated bean. I cuss loudly only to myself, send out a primal scream to the universe, and then I dump the beans and hope that I'm more genius than dope. 


Daddy, are they serious?

I'm just going to say it. Coffee should not be sold 3 weeks after the roast date. The complex aromatics just do not exist anymore after 3 weeks. We donate our 3 week old coffee to homeless shelters and low income housing. How old is the coffee that you drink? When you peruse the coffee aisle in the supermarket, does it have a date roasted? It probably has a date by which you should consume it. The good news is that 5 year old coffee will not poison you. The bad news is that with all of the fresh ingredients and food available to us now, why would you want to drink bitter and stale coffee? When I walk through the coffee aisle, anywhere, my son asks, "Daddy, are they serious?" He's looking at the date on the coffee bag that is often 6 months to a year from the moment we are reading the label.  And there's no way to know how long it took to get the coffee from the roaster to the store.

There is no way, yet, to stop the quick death of the coffee fragrance/aroma. Vacuum packed and nitrogen flushing are  really cool to hear, but they just don't keep the coffee fresh enough.

Recently, we swapped out brand new coffee at a few Plum Markets because they were over 3 weeks old. That evening, we had a large catering job and I was hoping that I was wrong and just crazy. I tasted 3.5 week old Nicaragua Jinotega and the same cofffee that was just 2 days old. The contest wasn't even close. The 3.5 week old Nicaragua had no taste. Sometimes, I wish that the coffee that some restaurants serve would come close to the old Nicaragua, but alas, I cannot sell old coffee. The old coffee that I took off the shelves was ground and donated to various shelters around the Metro Detroit Area.

Chazzano Coffee is sold at Plum Markets in Bloomfield, West Bloomfield, and Ann Arbor, at Whole Foods Market Troy, Western Market in Ferndale, and One Stop Kosher in Southfield. Buy it often, and buy it fresh.


Tuesday, March 13, 2012

Earth Day, Everyday, at Chazzano Coffee

On the first Earth Day, on April 22, 1970, over 20 million people observed the day. Earth Day is meant to bring awareness of the great blessings of our planet and the importance of taking care of our world. As with other non-religious holidays, Earth Day should be remembered every day. If you want to maintain a happy marriage, you need to celebrate February 14th every day of the year. In addition, every day we should remember the sacrifices that our men and women of the armed forces have given for their country to ensure our freedom and liberty. So, Earth Day must be observed every day, and not just on April 22.

Unless you're a zealot, it's impossible to do every good deed every day. Therefore, just be simple in your good acts. At Chazzano Coffee Roasters, our emphasis is on recycling:

1. When you return your used Chazzano coffee bags, we'll refill your bag and discount the coffee 10%. You save money, we save money, and there is one less coffee bag that needs to be recycled.


2. Spent coffee grounds are collected and given to various Detroit community gardens for compost. 

3. SOCCRA recycling- Every Thursday, SOCCRA picks up our recyclable paper, plastic, and metal from Chazzano Coffee Roasters. We are blessed to have SOCCRA in our community.


4. We recycle the jute bags that carry our green coffee beans. The jute bags are used for community gardens or curtains at some of your favorite cafes. Some of you are making shopping bags out of the colorful jute sacks.